Category Archives: Creativelive blog

How to Visually Brand Your Pinterest Profile

As a Pinterest influencer and ambassador with nearly one million followers, I’ve taught several classes about using Pinterest as an effective marketing tool. Through teaching and various account management consulting, one problem I’ve identified with most clients is their Pinterest profile does not embody the essence of their brand. To remedy this, here are some tips and tricks to try before you even open your browser:

  1. Identify brand colors (ex: pastel blue, pastel pink and pastel green)
  2. State brand purpose (ex: to provide a beautiful, fun and enjoyable bath time experience for kids and parents)
  3. Identify brand image (ex: clean, warm, playful)

Next, open up Pinterest on your desktop computer, and

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The Facebook Fix: 7 Proven Strategies To Get Your Posts Seen On Facebook

Do you wish your posts would get seen by more people? The way to get seen on Facebook is simple: Get better “engagement.”

Engagement is a metric Facebook uses to judge the quality of your page. It is measured by actions users take with the content you post. Specifically, they measure reactions (likes,) comments, clicks, playing sound (for video,) length of interaction, and shares among other things. It’s no coincidence that better engagement for you equals more advertising

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4 Reasons All Photographers Need to Secure Their Websites

4 Reasons Photographers Need to Secure Their Websites

For anyone looking to pursue photography as more than just a casual hobby, having your own website is a must.

Not only does it allow you to stand out, define your style, and build a strong brand image, it also gives you a platform to sell your work and share your portfolio in a professional and credible way.

However, for more photographers who decide to make this move into taking this business seriously, an essential element of this equation is rarely considered—your website security.

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8 Essential Skills Content Marketers Must Have in 2018 

With 91% of B2B companies and 86% of B2C companies employing content marketing as a strategy, it is clear that there is a demand for freelance content marketers.

However, as with all marketing strategies, content marketing has evolved through the years. Marketing technology, artificial intelligence, and even changes in buying decisions all played a part transforming content marketing into a sophisticated and complex media outlet.

To keep up with the changes and maximize opportunities, it is

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10 Tips for Becoming a Surface Pattern Designer

I’m passionate about being a surface pattern designer and sharing my story. I’m completely self taught and want to you to know that if being a surface pattern designer is a dream of yours, you can do it, too. Today, I’m sharing with you my top 10 tips for how to become a surface pattern designer. They are things that helped me a long the way and I believe in them wholeheartedly. If this gets you excited, be sure to check out for my in-depth training course here.

1. Learn Adobe Illustrator.

I know, that’s

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David Heinemeier Hansson and 8 Myths of Creativity and Entrepreneurship

Creativity, by definition, can’t fit inside a stereotypical box. Yet, both creativity and entrepreneurship are often surrounded by myths that prevent would-be business leaders from even taking the first step.

The very idea of creativity is unfettered, and yet the concept is often placed in a box with well-defined edges. Creatives are writers, photographers, designers, artists — not programmers or scientists. Try

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