Category Archives: ProfotoShowcase

Profoto Showcase – best photography schools online

Steve Jobs, Albert Watson and Profoto

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Click to see more of Albert Watson’s images

This famous portrait of Steve Jobs was taken by Albert Watson in 2006. It’s a great backstory, told by Albert himself. Profoto has the complete post on their blog under the heading of “Inspiration.”  

There’s one point I love making with this image. Albert had minimal time to get the shot. He captured one of the most recognized iconic portraits of this century because he’s an artist who’s the very

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Need Help With Lighting? There’s a New Sheriff in Town!

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Profoto has always been focused, (pun intended) on education and helping photographers raise the bar on the quality of their images. On just their YouTube channel alone there are hundreds of videos introducing you to dozens of educators, different techniques and products, but what if you need more in-depth support?

Meet the “new sheriff in town,” the Profoto Academy, currently featuring courses by Yervant, Lindsay Adler, Sandy Puc and Hannah Couzens. You have your choice of taking the complete series at a substantial savings, or just watching the specific courses you need. 

Here’s an example of the course content and the quality of these programs featuring fashion photographer, Lindsay Adler:

Just click on the banner at the top to check out the current lineup of outstanding educational programs. And, to find out more about Profoto’s new A1 along with the rest of their most popular products just click on the product thumbnails below!
Profoto doesn’t just build outstanding lighting equipment, they’re helping to “build” some of the finest artists in professional photography!

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Professional Photography in Stockholm with Fabian Wester

Together with the launch of the new A1, (“the world’s smallest studio light”) Profoto added another dimension to education with their video and blog series, The World is My Studio. Eight artists are featured in the series and what I love about each one is our ability to watch them work. It’s surprising how much you can learn following an artist’s thought process and then seeing the results. Plus, the

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Albert Watson – Profile of an Incredible Photographer

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What I love about these Profoto videos is always the same – the amount of solid content shared, which can help you raise the bar on your creativity and skill set.

This video was posted to YouTube last month. It’s a beautiful profile of one of photography’s most talented artists, Albert Watson. I first met Albert in the late 80’s when I joined Hasselblad USA as president. He’s an incredibly accomplished artist, and this video does a fantastic job of showing

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The World is My Studio – Two Mann Studios

Obviously, Profoto USA is an SCU partner, but I appreciate the relationship for a few different reasons. First, I love and respect their products. Second, I go back a long way with so many of their team.  Third, and the reason I like to share content from their YouTube channel, blog and website is the amount of great information they share.

I LOVE this video from Two Mann Studios in Canada, because of what you can learn watching them shoot. They’re on the dance floor in a typical wedding environment, and as they discuss, it’s one of the most challenging shooting situations.  In fact, I’m convinced wedding photographers have the toughest job of all the specialties.

We’re going to be able to make the light  we want to make in more situations than we’re accustomed to!Lanny Mann

A wedding photographer has virtually no control over anything during the event. From the

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The World is My Studio – Two Mann Studios

Obviously, Profoto USA is an SCU partner, but I appreciate the relationship for a few different reasons. First, I love and respect their products. Second, I go back a long way with so many of their team.  Third, and the reason I like to share content from their YouTube channel, blog and website is the amount of great information they share.

I LOVE this video from Two Mann Studios in Canada, because of what you can learn watching them shoot. They’re on the dance floor in a typical wedding environment, and as they discuss, it’s one of the most challenging shooting situations.  In fact, I’m convinced wedding photographers have the toughest job of all the specialties.

We’re going to be able to make the light  we want to make in more situations than we’re accustomed to!Lanny Mann

A wedding photographer has virtually no control over anything during the event. From the

read more