Category Archives: TamronTheater

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In the News: For Photographers – Tamron’s SP 24-70mm Zoom

Image by Philip Roupp

Click for more information about this outstanding lens

Earlier in the month I shared a video featuring the work of Oliver Güth working with Tamron’s new SP24-70mm lens. My timing couldn’t be better because I received a press release yesterday…

“Tamron’s newest fast standard zoom lens, SP 24-70mm F/2.8 Di VC USD G2 (model A032), was announced as the winner of the Lucie Technical Award for Best Medium Range Zoom Lens at the third annual Lucie Technical

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A Talented Photographer, a Great Lens and a Solid Story

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To see more of Oliver Güth’s work just click on this image.

Every morning I take a quick scroll through YouTube using the search box to check out what’s new from some of the different companies in photography I admire. I’m always amazed at the never-ending flow of good solid content, usually in short quality-driven videos. There’s so much FREE support in YouTube waiting for you to check it out.

One of my first stops is always Tamron USA, and this new video featuring

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got eNews?

Every month Tamron sends out their free newsletter, and it’s always loaded with great content. It’s also a link to some terrific stories, images, and information. I pulled two of my favorites from the October edition but then wanted to share their “Lens of the Month” spotlight feature too.

Note: My first apartment was in Boston and my career in photography started at Polaroid, then having a worldwide employee population of over 20,000. That first apartment was just a few blocks from where Erica Robinson shares images captured with Tamron’s SP 24-70mm G2 lens. So, I couldn’t share this post without including her images of one of my most favorite cities!

What I love most about so much of Tamron’s content is their ability to give your useful information, regardless

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David Akoubian Joins the "Boyz" in Apalachicola

Ken and André are back on the road meeting up with special guest, Tamron Image Master David Akoubian. David’s no stranger to SCU, and just a few months ago joined me on one of our most popular “Why?” episodes to date.

They’re in Apalachicola, a small Florida fishing town on the Gulf of Mexico. It’s known for its seafood, wildlife and as you’ll see in the video, one opportunity after another for beautiful photographs.  They’re shooting with Tamron’s new SP 150-600mm G2 lens, and the results are stunning.

Ken made a comment I appreciate, and have been fortunate to experience with so many of the industry’s leading artists:

                       “It’s

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David Akoubian Joins the "Boyz" in Apalachicola

Ken and André are back on the road meeting up with special guest, Tamron Image Master David Akoubian. David’s no stranger to SCU, and just a few months ago joined me on one of our most popular “Why?” episodes to date.

They’re in Apalachicola, a small Florida fishing town on the Gulf of Mexico. It’s known for its seafood, wildlife and as you’ll see in the video, one opportunity after another for beautiful photographs.  They’re shooting with Tamron’s new SP 150-600mm G2 lens, and the results are stunning.

Ken made a comment I appreciate, and have been fortunate to experience with so many of the industry’s leading artists:

                       “It’s

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Shoots Media: Tamron’s SP70-200mm & 15-30mm on a Test Drive

I love these short videos because they’re real world and real applications. Shoots Media is at the Lamborghini dealership in Paramus, New Jersey working on their upcoming short film, “Adrenaline.”  I love the way they’re putting Tamron’s lenses to the test, but what about that yellow Lamborghini?

There are so many different benefits that come from the quality Tamron puts into every lens they manufacturer. I particularly liked Will Baker’s comment about consistency…

“The vibration compensation and optical design of the G2 lenses is incredible. As a director, consistency is huge for me. To be able to switch off between a wide and tight angle lens and still hold the same color profile and sharpness was a huge bonus.”

The short video below is only a one minute piece

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